Some other styles and ideas I explored:

The T-Mobile Tuesday’s app needed a refresh on it’s animations and I had the honor of tackling this project. The goal was to hint at the offers and freebies customers can receive through iconography while the app loads giving people something fun and fresh
to look at. The stakeholders wanted to emphasize how much T-Mobile loves their customers and the celebratory nature of Tuesdays. There were two versions of the load screen I needed to design: an “on day” (every Tuesday) and an “off day” (every day that isn’t Tuesday).

Throughout my ideation process I explored several different modern styles while keeping with T-Mobile’s signature magenta branding. While creating, I also needed to consider the technical aspects of rendering it out as a Lottie file in the end. The T-Mobile Tuesday’s hero logo had also recently received a facelift and I was tasked with animating that as well in a quick, light manner that could be utilized across multiple channels (web, social, app) on it’s own and in combination with other elements.